Deco Influence

Art Deco pieces from the Jogani collection

If you’re familiar with my work and inventory, you’ll know I love Art Deco pieces. My earliest original designs draw an abundance of inspiration from the period, and when it comes to bringing you my favorite vintage treasures, I relentlessly hunt for statement Art Deco jewels. Some of you might be wondering… what exactly is Art Deco? Well, I’d love to share my knowledge with you.

Art Deco is a style that emerged in the 1920s and remained popular well into the 30s and 40s. If you have seen the film version of The Great Gatsby, it is packed to the gills with deco fashion! Ever stared up at the Chrysler Building in New York? You’re looking at Art Deco architecture. Cities like New York, Chicago, London, Los Angeles, and even Detroit (which was an economic and cultural powerhouse in the 20s and 30s, remember) have so many great Art Deco buildings that you could spend an entire week in one city alone, taking it all in. Deco is a style, a spirit - an attitude of human prowess and achievement - and its significance reaches far beyond its appearance.

The Chryser Building in New York City is a prime example of deco design (photo source:

Art Deco is bold: it celebrates human ingenuity by marrying soft curves with hard edges, geometric shapes, and intricately crafted settings. It evokes themes of industry and machinery, while still featuring delicate, beautiful handiwork. One thing I love most about deco pieces is their liberal use of colored gemstones like emeralds, rubies, and sapphires to create vibrant patterns. I also dig how this period saw the jump to platinum as the metal of choice for fine jewelry - an amazing innovation that we still enjoy in the jewelry world today. 

In both designing my own pieces and hunting for pieces to share with my clients, the stylistic heartbeat of Art Deco is central to what I do. Dizzying patterns, intricate details, architectural themes - all combined with curved, flowing lines: Art Deco has given us so much - and I want to share it all with the next generation of jewelry collectors.